About us

Vision & mis­sion

The econ­o­my of tomor­row has impact.

Suc­cess is mea­sured by how eco­nom­ic activ­i­ty shapes soci­ety and the envi­ron­ment – not just by prof­it.

We are build­ing a shared, prac­ti­cal under­stand­ing of impact across the start­up and invest­ment ecosys­tem.

The IMM­PACT Guide pro­vides the com­mon ref­er­ence frame­work: a shared lan­guage, hands-on guid­ance, and an entry point for founders, investors and sup­port­ers alike.

The IMM­PACT Guide com­bines the IMM­PACT Mod­el with its com­pan­ion play­book, the Lean Impact Jour­ney. The IMM­PACT Mod­el offers a step-by-step guid­ance for meet­ing the require­ments of impact mea­sure­ment and man­age­ment (IMM) at every stage of a start­up. The Lean Impact Jour­ney pro­vides the knowl­edge base, along with prac­ti­cal tools and meth­ods to put IMM into action.

Through events, IMM­PACT work­shops and com­mu­ni­ty-dri­ven blog con­tent, we’re deep­en­ing the under­stand­ing of IMM in prac­tice – and build­ing a shared lan­guage for impact.

We also col­lab­o­rate with part­ners beyond Ger­many, dri­ven by a strong belief in the poten­tial of an impact econ­o­my.

And we prac­tice what we preach: guid­ed by the lean impact approach, with our own the­o­ry of change and a con­stant focus on evolv­ing based on real needs – from star­tups, investors and the ecosys­tem at large.

Ω — a col­lab­o­ra­tive effort with strong part­ners

With a shared vision of an impact econ­o­my, the Ber­tels­mann Stiftung, PHI­NEO, the Fed­er­al Ini­tia­tive for Impact Invest­ing, and Social Entre­pre­neur­ship Net­work Ger­many (SEND) launched the IMM­PACT Guide. But we wouldn’t be where we are today with­out our com­mu­ni­ty and their invalu­able feed­back.

The same goes for our out­stand­ing Sound­ing Board, whose exper­tise helped shape the IMM­PACT Mod­el and the Lean Impact Jour­ney.

A big thank you to all the IMM experts who con­tributed along the way:

  • Amyn Vogel — Lud­wig-Max­i­m­il­ians-Uni­ver­si­ty Munich
  • Belin­da Büch­n­er — Tech­ni­cal Uni­ver­si­ty of Munich
  • Car­o­la Vogel — Social Entre­pre­neur­ship Acad­e­my
  • Felizia von Schweinitz — Uni­ver­si­ty of Ham­burg
  • Jel­la Riester­er — Grün­hof e. V.
  • Juliane von Böse­lager — Financ­ing Agency for Social Entre­pre­neur­ship (FASE)
  • Odin Müh­len­bein — Ashoka gGmbH
  • Sébastien Mar­tin — Impact Asso­ciates GmbH
  • Sumaya Islam — Uni­ver­si­ty of Pader­born
  • Young-Jin Choi - Vidia Equi­ty GmbH