Phase: Ideation phase

You are still at the begin­ning. Per­haps you or your team have iden­ti­fied a social or envi­ron­men­tal prob­lem, are already work­ing in a spe­cif­ic sec­tor, or are devel­op­ing your first busi­ness idea. How­ev­er, you do not yet have a con­crete prod­uct, ser­vice, or busi­ness mod­el.