Processes around your impact goals, target group analysis, and product development aren’t treated as one-off tasks – they’re continuously refined. A feedback loop is in place for each key area (such as impact goals, audience insights, or product optimization), helping you gain new insights quickly and respond in real time.
This approach makes it easier to spot areas for improvement – or fundamental misconceptions – early on, so you can adjust your strategy before small issues turn into bigger problems. The feedback cycles are structured, with clear timelines, responsibilities, and documentation. That makes it easier to track what’s already been implemented and where action is still needed.
This not only supports a learning culture within your team, but also leads to better solutions for your target audience. With each iteration, your startup becomes more focused – and better positioned to deliver meaningful social impact over the long run.